Turkey Training Treats
Soft, easy-to-chew pieces made from 100% turkey. No additives, no preservatives, and gentle on sensitive stomachs. Naturally lean, highly palatable, and perfect for training sessions, rewards, or enrichment toys. Safe for puppies from 4 weeks old and packed in a resealable pouch to keep them fresh.
Key features
100% turkey – single protein
Lean and easy to digest
Grain & gluten free
Soft, high-value training treat
Suitable from 4 weeks+
Great for rewards and enrichment
Hypoallergenic for many dogs
Nutritious and lightweight
Suitable for all breeds and sizes
Perfect for:
Sensitive dogs, puppies, lean protein diets, and everyday training.
100% natural | Air-dried | Grain-free | No additives or preservatives
Ostrich Knee Tendons – 2 Pack
Chunky, chewy tendons made from 100% natural ostrich. Air-dried and packed with protein, these are a brilliant option for small to medium dogs who love to chew. They’re naturally hypoallergenic, super low in fat, and the fibrous texture frays as they’re chewed, giving a natural flossing effect that supports dental health.
Key features
100% natural ostrich tendon
Hypoallergenic & low odour
High protein, low fat
Contains collagen for skin & coat support
Great enrichment chew
Helps clean teeth and gums
Grain & gluten free
Suitable for puppies 12 weeks+
Healthy, nutritious, and long-lasting
Perfect for:
Small–medium chewers, sensitive dogs, dental support, and owners wanting a clean, low-fat natural chew.
100% natural | Air-dried | Grain-free | No additives or preservatives
JR Freeze-Dried Beef Liver – 50g
Pure, premium beef liver that’s been freeze-dried to lock in nutrients and flavour. Light, crunchy pieces that dogs go mad for. No rawhide, no fillers — just 100% beef liver.
Key features
100% beef liver
Freeze-dried to preserve nutrients
High-value training treat
Rich in iron, vitamins A & B
Easy to break into small pieces
Suitable for puppies from 4 weeks
Perfect for:
Training, enrichment toys, reward-based feeding, and dogs who love strong, meaty flavours.
100% natural | Freeze-dried | Grain-free | No additives or preservatives
Poultry Paste for Dogs – High Meat Training & Enrichment Treat
Made with 87% poultry including nutrient-rich poultry liver, this smooth and highly palatable paste is packed with natural flavour dogs love. Ideal for training, enrichment toys, lick mats or hiding medication, it’s an easy, mess-free reward for everyday use.
Rich in vitamins and minerals to support overall wellbeing, this grain-free paste is suitable for dogs of all ages, including puppies over 4 weeks.
Key Benefits
Made with 87% poultry
Includes nutrient-rich poultry liver
Exceptionally high meat content
Rich in Vitamin A for skin, vision and immune support
Full of B vitamins for energy and nervous system support
Contains iron and copper to support healthy skin and coat
Contains selenium and zinc for immune health
Highly palatable and easy to use
Grain and gluten free
No artificial colours or preservatives
Perfect for training, enrichment and hiding tablets
Suitable for puppies over 4 weeks
Perfect For
Training rewards, enrichment toys, lick mats, fussy eaters and everyday treating.
Ingredients
Poultry 87% (of which 52% poultry meat, 35% poultry liver), potato starch, vegetable fibre, minerals, parsley (0.1%).
Analytical Constituents
Crude Protein: 16%
Crude Fat: 13.6%
Crude Ash: 1.5%
Crude Fibre: 1%
Moisture: 64%
Feeding Guide
Small dogs: up to 1/6 tube per day
Medium dogs: up to 1/4 tube per day
Large dogs: up to 1/2 tube per day
High meat content | Grain-free | Highly palatable | Perfect for training & enrichment
Herring Paste for Dogs – Omega-3 Rich Training & Enrichment Treat
Made with 54% herring, this smooth and tasty fish paste is packed with natural Omega-3 fatty acids to support healthy skin, coat and joints. Rich in beneficial vitamins and minerals, it’s a great high-value reward for dogs of all ages.
Perfect for training, enrichment toys, lick mats, meal toppers or hiding medication, the handy squeeze tube makes rewarding your dog simple and mess-free.
Key Benefits
Made with 54% herring
Single protein source
Naturally rich in Omega-3 fatty acids
Supports healthy skin, coat and joints
Rich in Vitamin D and B vitamins
Contains selenium and phosphorous
Supports immune health and normal metabolism
Grain and gluten free
No artificial colours or preservatives
Ideal for dogs with food sensitivities
Perfect for training, enrichment and hiding tablets
Suitable for puppies over 4 weeks
Perfect For
Training rewards, enrichment toys, lick mats, fussy eaters and dogs needing extra skin and coat support.
Ingredients
Herring (54%), potato starch, vegetable fibre, vegetable oil, minerals.
Analytical Constituents
Crude Protein: 8.4%
Crude Fat: 11.1%
Crude Ash: 1.1%
Crude Fibre: 0.3%
Moisture: 78.8%
Feeding Guide
Small dogs: up to 1/6 tube per day
Medium dogs: up to 1/4 tube per day
Large dogs: up to 1/2 tube per day
Single protein | Omega-3 rich | Grain-free | Perfect for training & enrichment
Ostrich Paste for Dogs – Novel Protein Training & Enrichment Treat
Made with 53% ostrich meat, this smooth and highly palatable paste is ideal for dogs with sensitivities, allergies, or those following an elimination diet. Naturally lean and easy to digest, ostrich is a great alternative protein for dogs who struggle with more common meats.
Perfect for training, enrichment toys, lick mats, meal toppers or hiding medication, the convenient squeeze tube makes rewarding your dog easy wherever you are.
Key Benefits
Made with 53% ostrich meat
Single novel protein source
Naturally hypoallergenic and easy to digest
Lean and high in protein
Rich in iron, zinc and B vitamins
Contains natural Omega-3 & Omega-6
Supports healthy skin and coat
Grain and gluten free
No artificial colours or preservatives
Ideal for dogs with food sensitivities
Perfect for training, enrichment and hiding tablets
Suitable for puppies over 4 weeks
Perfect For
Sensitive dogs, elimination diets, training rewards, enrichment toys, lick mats and fussy eaters.
Ingredients
Ostrich (53%), potato starch, vegetable fibre, minerals.
Analytical Constituents
Crude Protein: 13.9%
Crude Fat: 1.1%
Crude Ash: 3.0%
Crude Fibre: 0.2%
Moisture: 80.5%
Feeding Guide
Small dogs: up to 1/6 tube per day
Medium dogs: up to 1/4 tube per day
Large dogs: up to 1/2 tube per day
Single protein | Grain-free | Hypoallergenic | Perfect for training & enrichment
Creamy Cheese Pâté Paste for Do
Productsgs – Perfect for Training, Lick Mats & More
Made with real Edam cheese, pumpkin and carrot, this smooth and creamy cheese pâté is an easy, mess-free way to reward your dog. Ideal for training, enrichment toys, lick mats, meal toppers or hiding tablets, it’s a versatile little tube most dogs go mad for.
Grain-free, gluten-free and naturally highly palatable, it’s a great option for fussy dogs, sensitive stomachs, or pets on more limited ingredient diets.
Key Benefits
Made with real Edam cheese
Smooth, easy-to-use squeeze tube
Great for training and recall rewards
Ideal for lick mats, enrichment toys and meal toppers
Can help make medication easier to give
Grain and gluten free
No artificial colours or preservatives
Contains pumpkin and carrot for natural nutrition
Suitable for puppies over 4 weeks
Perfect For
Dogs of all sizes, fussy eaters, enrichment feeding, training sessions, travel, grooming distractions and hiding tablets.
Ingredients
Carrots, pumpkin, Edam cheese (8.3%), vegetable fibre, potato starch, vegetable oil.
Analytical Constituents
Crude Protein: 2.4%
Crude Fat: 8.3%
Crude Ash: 0.2%
Crude Fibre: 0.5%
Moisture: 80.5%
Feeding Guide
Small dogs: up to 1/6 tube per day
Medium dogs: up to 1/4 tube per day
Large dogs: up to 1/2 tube per day
100% natural | Grain-free | No artificial preservatives | Perfect for enrichment & training
JR Pure Rabbit Ears with Hair
100% natural, species-appropriate chew made from whole rabbit ears, complete with hair. Great for digestion, gentle on tummies, and a solid natural de-wormer. No rawhide — just pure rabbit.
Key features
100% rabbit ears with hair
Supports natural worming
Helps clean teeth as they chew
Low fat & easy to digest
Single-protein, hypoallergenic
Perfect for:
Dogs on sensitive diets, allergy-prone dogs, raw feeders, and anyone wanting a natural, functional chew.
100% natural | Air-dried | Grain-free | No additives or preservatives
JR Pure Rabbit Ears with Hair
100% natural, species-appropriate chew made from whole rabbit ears, complete with hair. Great for digestion, gentle on tummies, and a solid natural de-wormer. No rawhide — just pure rabbit.
Key features
100% rabbit ears with hair
Supports natural worming
Helps clean teeth as they chew
Low fat & easy to digest
Single-protein, hypoallergenic
Perfect for:
Dogs on sensitive diets, allergy-prone dogs, raw feeders, and anyone wanting a natural, functional chew.
100% natural | Air-dried | Grain-free | No additives or preservatives
Salmon Training Treats
Bite-sized pieces made from 100% salmon. Nothing added, nothing hidden. Soft, tasty, and naturally rich in omega-3s to support skin, coat, joints, and overall wellbeing. Easy to digest and ideal for training, rewards, or stuffing into enrichment toys. Safe for puppies from 4 weeks old and packed in a resealable pouch to keep them fresh.
Key features
100% salmon – single protein
Naturally rich in omega-3
Grain & gluten free
Soft, high-value training treat
Suitable from 4 weeks+
Perfect for rewards and enrichment
Easily digestible
Nutritious and lightweight
Suitable for all breeds and sizes
Perfect for:
Skin/coat support, picky eaters, puppies learning commands, and fish-friendly diets.
100% natural | Air-dried | Grain-free | No additives or preservatives
Beef Training Treats
Small pieces made from 100% premium beef. No additives, no preservatives, no grains — just simple, high-value treats dogs work hard for. They’re easy to digest, perfect for training, rewards, or enrichment toys, and safe for pups from 4 weeks old. Packed in a handy resealable pouch to keep them fresh.
Key features
100% beef – single protein
Grain & gluten free
High in protein for muscle support
Soft, high-value training treat
Suitable from 4 weeks+
Great for rewards, training, and enrichment
Easily digestible
Nutritious and lightweight
Suitable for all breeds and sizes
Perfect for:
Puppy training, recall work, enrichment toys, fussy dogs, and meat-only diets.
100% natural | Air-dried | Grain-free | No additives or preservatives
Ostrich Bone – Large
A seriously long-lasting chew made from 100% natural ostrich bone. Air-dried, lightweight, and completely free from anything artificial. The clever structure has a peelable outer layer and a honeycomb centre that crumbles as dogs chew, making it one of the best natural dental chews you can offer.
Key features
100% natural ostrich
Long-lasting natural dental chew
Hypoallergenic & low odour
Super low fat (around 3.5%)
High in protein
Helps clean teeth and gums
Naturally rich in minerals
Grain & gluten free
Suitable for puppies 12 weeks+
Lightweight and floats — ideal for water play
Perfect for:
Power chewers, dogs needing dental support, sensitive dogs, and anyone wanting a safe, durable natural chew.
100% natural | Air-dried | Grain-free | No additives or preservatives
🦴 JR Pure Meat Sticks – 100% Natural Protein Treats
Simple, pure, and loved by pets everywhere. JR’s Pure Meat Sticks are made from 100% premium meat – that’s it. No fillers, no grains, no additives. Just single-protein goodness, gently air-dried to lock in flavour and nutrients.
With 12 protein options to choose from (Beef, Duck, Lamb, Turkey, Chicken, Salmon, Seabass, Ostrich, Kangaroo, Venison, Goat, or Rabbit), there’s something for every dog or cat – even the fussiest or most sensitive.
✅ Key Benefits
100% meat – nothing added, nothing hidden
Hypoallergenic & easily digestible
Great for dogs and cats of all sizes and breeds
Ideal for training or snacking
Suitable from 4 weeks of age and up
💡 Perfect for:
Raw feeders, sensitive pets, and anyone who wants a clean, high-value treat made from pure meat.
JR Pet Products | 100% Natural | Air-Dried | Grain-Free | No Additives or Preservatives
Raw Treats, Made Easy
Raw means more when it’s done properly.These freeze-dried lamb treats deliver the benefits of raw feeding without defrosting, mess, or freezer space.
We start with high-quality raw lamb, real vegetables, and carefully selected superfoods, then freeze-dry them to lock in natural flavour and nutrients. The result is a lightweight, shelf-stable treat that still feeds like raw.
Functional Benefits
Our Freeze-Dried Lamb treats include blueberries, naturally rich in antioxidants to support overall wellbeing, alongside a blend of botanicals — rosehip, nettle, parsley, chamomile, and lemon balm — chosen to support healthy skin and coat.
Freeze-Drying Explained
Freeze drying (lyophilisation) gently removes moisture from raw ingredients without heat.The food is frozen, then placed under vacuum so ice turns directly into vapour. This preserves the structure, nutrients, and natural taste of raw ingredients — giving you a treat with the same nutritional integrity as raw, just far more convenient.
Composition
Lamb (90%)
Sweet Potato (6%)
Blueberry (2.25%)
Beet Pulp (0.075%)
Minerals (0.05%)
Nettle (0.025%)
Rosehip (0.025%)
Parsley (0.025%)
Chamomile (0.05%)
Lemon Balm (0.025%)
Additives (per kg)
Natural antioxidants: Mixed Tocopherols
Feeding Advice
Complementary pet food for dogs.Feed as a treat or reward as part of a balanced diet.
Raw Chicken Treats, Made Easy
All the benefits of raw, without the faff.These freeze-dried chicken treats give you a clean, simple way to feed raw — no defrosting, no freezer space, no mess.
We use high-quality raw chicken, real vegetables, and functional ingredients, then gently freeze-dry the food to lock in natural flavour and nutrients. The result is a lightweight, meat-first treat that feeds like raw and stores like a dry treat.
Functional Benefits
Our Freeze-Dried Chicken treats include cranberries, a natural source of antioxidants that support urinary tract health, alongside a carefully chosen blend of botanicals such as boswellia, ginger, turmeric, and black pepper. These ingredients are traditionally used to support mobility and overall wellbeing when fed as part of a varied diet.
Freeze-Drying Explained
Freeze drying (lyophilisation) removes moisture from raw ingredients without heat.The food is frozen, then placed under vacuum so ice turns directly into vapour. This preserves the structure, nutrients, and natural taste of raw ingredients — giving you a shelf-stable treat with the nutritional integrity of raw.
Composition
Chicken (90%)
Sweet Potato (6.5%)
Cranberry (2.25%)
Beet Pulp (0.1%)
Minerals (0.0725%)
Boswellia (0.025%)
Ginger (0.25%)
Turmeric (0.25%)
Black Pepper (0.0025%)
Additives (per kg)
Natural antioxidants: Mixed Tocopherols
Feeding Advice
Complementary pet food for dogs.Feed as a treat or reward as part of a balanced diet.
Raw Beef Treats, Made Easy
All the benefits of raw, without the hassle.These freeze-dried beef treats give you a simple way to feed raw — no defrosting, no mess, no freezer space needed.
We use high-quality raw beef, real vegetables, and functional ingredients, then gently freeze-dry the food to lock in flavour and nutrients. The result is a rich, meat-first treat that feeds like raw and stores like a dry treat.
Functional Benefits
Our Freeze-Dried Beef treats include raspberries, a natural source of antioxidants, alongside a carefully selected blend of botanicals such as boswellia, ginger, turmeric, and black pepper. These ingredients are traditionally used to support mobility and overall wellbeing when fed as part of a varied diet.
Freeze-Drying Explained
Freeze drying (lyophilisation) removes moisture from raw ingredients without using heat.The food is frozen, then placed under vacuum so ice turns directly into vapour. This preserves the natural structure, nutrients, and flavour of the raw ingredients — delivering a shelf-stable treat with the same nutritional integrity as raw.
Composition
Beef (90%)
Sweet Potato (6.5%)
Raspberry (2.25%)
Beet Pulp (0.1%)
Minerals (0.0725%)
Boswellia (0.025%)
Ginger (0.25%)
Turmeric (0.25%)
Black Pepper (0.0025%)
Additives (per kg)
Natural antioxidants: Mixed Tocopherols
Feeding Advice
Complementary pet food for dogs.Feed as a treat or reward as part of a balanced diet.
JR Pure Braided Lamb – 100g
A tough, tasty chew made from nothing but premium lamb. No fillers, no sneaky ingredients, and absolutely no rawhide. Just a natural, high-value chew dogs genuinely enjoy.
Key features
100% lamb – single protein
Long-lasting natural chew
High in protein, easy to digest
Rawhide-free (safe, natural alternative)
Great for teeth and jaw strength
Suitable for puppies 12 weeks+
Perfect for:
Dogs who love a good chew, sensitive tummies, lamb-friendly elimination diets, and owners who want something safer than rawhide.
100% natural | Air-dried | Grain-free | No additives or preservatives
JR Beef Cow Udder – 100g
A rich, chewy treat made from pure beef udder. High-value, highly palatable, and naturally nutrient-dense. No rawhide, no fillers — just quality beef.
Key features
100% beef udder
Naturally high in fat and energy
Great for weight gain or active dogs
Soft–chewy texture, perfect for all sizes
Hypoallergenic for most dogs
Rawhide-free
Perfect for:
Fussy eaters, working dogs, dogs needing extra calories, and anyone wanting a natural, single-protein treat.
100% natural | Air-dried | Grain-free | No additives or preservatives
Rabbit Ears with Hair – 1kg Natural Dog Treats
A proper, old-school chew dogs go mad for. These air-dried rabbit ears are single-ingredient, highly digestible and still have the hair on — exactly how nature intended.
Rabbit is a lean, novel protein, making these a great option for dogs that can’t tolerate the usual beef or chicken treats. The hair acts as a natural source of fibre, helping to support digestion and gut health while your dog enjoys a satisfying chew.
Key benefits:
100% rabbit – nothing added, nothing hidden
Hair on for natural fibre and digestive support
Lean, novel protein – ideal for sensitive dogs
Air-dried to lock in flavour and nutrients
Long-lasting and mentally satisfying
Perfect for:
Dogs of all sizes, especially those with sensitivities, itchy skin, or on a natural or raw-fed diet.
100% natural | Air-dried | Grain-free | No additives or preservatives